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Another Impressive KFC Marketing Stunt ft. 'The Gravy Cocktail'
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The American restaurant chain has really gone above and beyond with its latest absurd, yet quite genius, launch. Famous in its own right, fast food fans consider the brand’s gravy to be so good that you could almost drink it.

See here an instructional video on how to concoct this yourself:

In addition to this, last year, KFC Japan launched a bath bomb that smells just like friend chicken and will leave your bath water with a golden brownish tinge. Delicious or heinous? You decide.

Shaped just like a drumstick, the fast food chain teamed up with Japanese retailer Village Vanguard – the same people that gave us soup-scented baths – to launch the limited-edition bath bomb. 

Would you unwind in KFC 11 secret herbs and spices?

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However, this isn’t the first time this fast food powerhouse, created chicken flavoured products. For a moment there, they brought out Extra Crispy Chicken sunscreen and even a fried chicken scented candle.

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Unless you want to smear your walls with KFC grease, this candle is the best way to bring the scent of fried chicken home with you and keep it lingering even after a meal is long over. This very limited stock was snapped up immediately, because Gardenia or salted caramel scents didn’t even come close to the satisfying scent of KFC fired chicken.

Also, we can’t forget about the giant KFC carved meteorite which sold for $20k within a week of it going on sale.

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KFC said the Zinger's owner prefers to remain anonymous -- but assured them they were for real. According to the client, she had purchased it for her partner, a huge Zinger fan. (The sandwich just debuted in the States but had been available in other countries for years. It debuted in Trinidad and Tobago in 1984).

Unfortunately, the meteor Zinger is today the only one this rightful owner is allowed to enjoy – as his family is now officially vegan.

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Chance Agency
The Top 5 advertising podcasts to tune into

Want to stay up to date on advertising trends, interviews, and get inside industry scoop, but can’t seem to find the time to wade through article after article?

Podcasts are your answer.  Listening while you’re commuting, shooting off mundane emails or while exercising is the perfect way to absorb industry knowledge without it taking up your very scarce free time. Here are the Top 5 industry podcasts to tune into today.  

1.     #AskGaryVee

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Gary Vaynerchuk, author, speaker, and owner of multi-million dollar marketing company VaynerMedia, uses his podcast to answer hard hitting questions about marketing, social media, and general entrepreneurial topics that he receives through social media. If you’re looking for a high-intensity host whose responses are raw, honest, and a tad explicit from time to time, Gary might just be the straight-talking expert you need.

2.     Marketing Over Coffee

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This is the perfect conversational podcast with a more relaxed tone. EventHero’s VP of Marketing, John J. Wall, and Podcamp’s co-founder, Christopher Penn, host this weekly podcast on marketing tactics new and old. They discuss (with guests) some of the best strategies for inbound and outbound growth–all from the comforts of a coffee shop just outside the city of Boston.

3.    5 Minute Marketing

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If you’re always very pushed for time or a looking for quick and easily digestible podcasts to share with colleagues followed by discussion time tune into the 5 Minute Marketing podcast with Brian Moran. This multi-million dollar start-up owner shares bite-sized bits of marketing insight that can help you quickly learn new tactics that you can deploy right away–without having to invest much of your spare time into a drawn-out interview.

4.     The Accidental Creative

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Todd Henry, the host of The Accidental Creative, touches on unique topics that aren’t really discussed on other podcasts or even at work. The mental and emotional side of doing any job is usually swept under the rug, but Henry brings forward career anxieties and issues that are vital to a healthy work life. At times it may feel like you’re listening to a motivational speaker, but don’t be fooled, this guy knows his stuff. Please listen if you work in any role in the creative space.

1.     Six Pixels Of Separation

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Mitch Joel, the President of Twist Image, talks to the great minds and thought leaders of the digital space and touches on the trends and best practices that you need to know. These guests are people you would want as a digital advisor to your business. 

Chance Agency
7 Most Cooked Food Marketing Blunders in the World

1) New Coke

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In 1985, the Atlanta-based beverage maker replaced its iconic, closely guarded 99-year-old formula with New Coke. But just 77 days later, the company brought back old Coke under the guise of Classic Coke. The reason for the decision was clear: Only 13% of soda drinkers liked New Coke. Angry fans launched campaigns, collected signatures and started hotlines to force the company to bring back the original soft drink. 

2) Colgate Lasagna

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Colgate introduced its infamous toothpaste in a tube in 1896 and the popular dental product is still to this day synonymous with teeth brushing around the world. But not everyone remembers the company behind the toothpaste introduced a line of frozen meals in the 1980s. Unsurprisingly, the frozen entree concoction failed miserably with the public.

3) Thirsty Dog! and Thirsty Cat!

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In 1994, the Original Pet Drink Company based in Florida introduced litres of Thirsty Dog! and Thirsty Cat! bottled water for pets. The carbonated, vitamin-enriched beverage came in two lip-smacking flavours: Crispy Beef for dogs and Tangy Fish for cats. The drink was even approved by the FDA for human consumption.

4)    PepsiCo AM

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In the late 1980s, the Pepsi-Coca-Cola rivalry was as strong as ever. In an aggressive move to win over the elusive group of morning soft-drink guzzlers, the Pepsi-Cola Company introduced Pepsi A.M., a carbonated beverage with 'all the sugar and twice the caffeine' of regular Pepsi.

5) Four Loko

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Dubbed 'blackout in a can,' Four Loko's problem wasn't that it was unpopular -- college students loved the malt-based liquor concoction, the issue was it had an alarming flaw if consumed in copious amounts could lead to a night of persistent vomiting, heart failure, and/or sudden death.

6) McDonald's McLean Deluxe

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McDonald's attempted to appeal to dieters in 1991 with the McLean Deluxe, a burger that was marketed as 91% fat-free. To make up for the absence of fat, the burger was infused with water and carrageen (seaweed extract).

7) Maple Moose Lay’s Potato Chips

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This was a flavour brought to the shelves of Canadian supermarkets from Lay’s voting competition of newly concocted potato chip flavours. They are exactly as they appear Moose (as in the animated little guy on the front package, not a sizzling Moose steak) and famous Canadian Maple syrup. This was bizarre even for Canadians themselves; sales plunged, and the stock was discontinued not long after it’s release.

Chance Agency